Launched in 2015, iD Mobile has grown rapidly, contracting 335,000 subscribers in its first 15 months. It now has more than
1 million subscribers.
iD Mobile is a Carphone Warehouse sub-brand and is a major threat to UK MNOs and MVNOs.
“We’re the first mobile network built around you, giving you maximum control and flexibility according to what you need.”
iD Mobile is built on an integrated end-to-end digital platform, powered by MDS Global’s VNOnDemand, which offers:
This gives iD Mobile the flexibility to innovate through personalisation and customisation, improving and facilitating the way in which their customers interact with them.